Dr. Danny Friedmann is an award-winning researcher and lecturer of Intellectual Property Law based in Hong Kong.

His monograph is called 'Trademarks and Social Media, Towards Algorithmic Justice' (Edward Elgar Publishing, September 2015).  His peer-reviewed articles are published by Journal of Intellectual Property Law and Practice (Oxford University Press), European Intellectual Property Review, Benelux Trade Marks and Design Rights (BMM) Bulletin and GRUR Int.  He also published in the California Western International Law Journal.

His book chapter on Google and China was quoted by the Advocate General of the Court of Justice of the European Union in Google Spain C-131/12 in 2013.

Friedmann has been involved with WILMap of the Stanford Center for Internet and Society since 2014.  His blog called IP Dragon, which he founded in 2005, is widely read.  Friedmann also publishes regularly in media, such as IP Kat, IP-Watch, SCMP and Hong Kong Free Press.

He was invited as International Guest Speaker of the EU Centre for Global Affairs at the University of Adelaide in October 2016, and Castetter Visiting Scholar at California Western School of Law in San Diego, in July 2016.  He is a Principal Commentator and External Examiner at the University of Macau since 2016.  In October 2017 he will be a visiting scholar at the University of Macau.